Snoop Dogg is not just enjoying the Paris Olympics; he’s reportedly raking in a staggering $500,000 per day for his role as a special correspondent for NBC and Peacock. This impressive payday has caught the attention of many, adding another layer to the legendary rapper’s multifaceted career.
The buzz started when Henry McNamara, a partner at venture capital firm Great Oaks and a Forbes 30-Under-30 lister, shared on X (formerly Twitter) that Snoop’s lucrative daily earnings were revealed by an NBC executive during a dinner conversation. “Sat next to an NBC exec at dinner, he said Snoop gets paid $500k a day plus expenses to be here promoting Olympics,” McNamara posted.
Sports business reporter Darren Rovell echoed this sentiment, noting, “Sounds about right. Someone asked me how much Snoop was making. First number that came to mind was $10 million.” With the Olympics spanning 16 days, Snoop’s earnings could potentially reach $8 million, not including any additional compensation for pre- or post-production work and expenses.
While Snoop Dogg, born Calvin Broadus Jr., has yet to officially comment on these reports, he did share a charming Instagram video featuring 5-year-old rap prodigy Savannah McConneaughey. In the video, Savannah says, “Thank you for giving me $500,000, but today’s going to be a great day,” before performing a song.
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Snoop’s involvement in the Olympics extends beyond his correspondent duties. He performed at “A Celebration of Olympic Basketball,” an event presented by NBC Universal and the NBA at Team USA House in Paris. Additionally, he had the honor of being a torchbearer, carrying the Olympic flame through Saint-Denis during the opening ceremony on July 26. Snoop was also seen dancing with Team USA gymnasts Simone Biles and Jordan Chiles, and even swimming with Michael Phelps for a promotional segment.
Adding to his Olympic activities, Snoop teamed up with his long-time friend Martha Stewart for a segment filmed at the historic Château de Versailles, the site of the Olympic equestrian events. The pair were seen feeding horses and enjoying the dressage performances, showcasing the dynamic duo’s enduring chemistry and versatility.
At 52, Snoop Dogg continues to expand his influence, combining his love for the Olympics with his professional endeavors. His passion for the games is evident, and his significant investment in his role as an NBC correspondent highlights his commitment to bringing his unique flair to the global event.
The Paris Olympics, which run through August 11, have been a stage for Snoop Dogg to shine both as an entertainer and a correspondent, further cementing his status as a cultural icon. As fans and followers eagerly watch his Olympic journey, Snoop’s impressive earnings and engaging presence continue to make headlines.