Beauty blogging and influencing is a whole new world of internet glitz and glam. With the ever involving trends in makeup and beauty, African beauty influencers are some of the most sought after, especially with the shift in beauty standards. Black/African beauty has taken over and melanin is no longer relegated.
Africa is one of the most popular continents in the world and despite having a tumultuous history of colonization and slave trade, present day Africans have risen above the painful memories of the centuries past and have metamorphosed into amazingly talented individuals who always stand out in their field, locally and internationally. Be it in dance, music, movies, beauty industry, Africans are very good in their craft. This article is centered on the beauty industry and highlights the 10 African beauty influencers you should be following.
Instagram, Facebook, Snapchat, Tiktok and Social media in general is full of talented individuals, from lifestyle, health, beauty, sport, art and so much more. When it comes to beauty, social media is one of the best place you can find inspiration especially when it comes to makeup. A lot of African Beauty influencers have leveraged on social media to push their brand forward.
However, the kind of content on makeup inspiration can become overwhelming if you’re not familiar with the industry. But there are a few key individuals that stand out from the crowd with their skill and passion for makeup.
Our list of ten African beauty influencers below are not ranked in any particular order. If you aren’t already following them, give them a follow to be continuously inspired by their creativity! To further ensure authentic information, not all of them have massive following because massive followership does not translate to perfection of skills.
List of 10 African beauty influencers to follow
10 African Beauty Influencers You Should Follow
If you are looking for the best beauty tips and tricks to enhance your beauty and makeup routine especially if you are not a professional in beauty and make up, we highly recommend that you look through the list below.
These African beauty influencers are undoubtedly some the best in the game that can help you step up your make up and beauty game. The recommendations these influencers provide for your hair, skin, nails, and clothing are definitely commendable. These African beauty influencers have all come up with such great beauty hacks that are going to leave you completely speechless and mesmerized. All you need to do, in order to learn from them, is just tune in to their content, and you will be showered with tones of valuable knowledge about the world of beauty.
Originally from South Sudan, 31 year old Nyma Tang is currently based in Texas. This melanin-rich beauty won the hearts of many right after she started her YouTube career with a youtube series called—The Darkest Shade and also with her sweet nature and relatable conversations.
Furthermore Nyma’s honest product reviews are much appreciated by her subscribers because she doesn’t hesitate in calling out the brands which have a very limited range of shades in foundations and concealers, and this is why she is one of the African beauty influencers to follow. Her unique melanin rich skin tone is part of the reason, she stands out.
Nyma is additionally known for her own shade of MAC cosmetics lipsticks “Nyma Tang”.
Real name Khadijat Sanni, Peakmill is also one of the African beauty influencers to follow. She built her brand with reviews on wigs and hair care products and has amassed a following of millions with just reviewing wigs and hair care products.
The tips and hacks the Nigerian-born influencer provides to her followers are extremely valuable and can make any wig look luxurious and hot. After some time on her YouTube channel, she also started showcasing her makeup skills that were equally loved by the people who follow her all around the globe.
37 year-old lovette hails Gambia. Asides being one of dark-skinned influencers with the largest followings on youtube, Lovette Jallow is a successful entrepreneur as well. Her makeup skills for women of color are commendable. Lovette is among the most important voices against racism and discrimination prevailing in society.
She condemns all such acts that emanate even hint of social injustices. Her tenacity is admirable, thus putting her on our list of African beauty influencers to follow.
Uwani hails from Nigeria. This beauty influencer is famous for her amazing makeup tutorials, fashion tips, and skincare rituals. Recently she opted for permed hair once again and it became one of the most-watched videos on youtube.
People were initially shocked but lived for this transition of hers and appreciated the new looks she created with the new hairstyle. Uwani’s eyeliner is the most famous. The on-fleek wings accentuate her eyes and make her look snatched. She is on the list of African beauty influencers you should follow.
Jackie is one of the biggest YouTube content creators in the beauty industry. Having a Nigerian heritage Jackie always despised the fact that some brands showed reluctance in providing for the people of color and she never hesitated in voicing her opinions.
Jackie also came out with the series of “ditching certain trends” in order to educate people about makeup, skincare, and hairstyling. Jackie is what she is today due to her consistent efforts and patient nature. She worked hard in silence and let the universe make the best decisions for her. She has earned her place as one of the African beauty influencers you should follow.
Nigerian born beauty influencer, Shalom, is a beautiful woman who is also a burn survivor. She bravely displays her love for art, beauty, and makeup on her YouTube channel.
She has definitely earned her place in the ten African beauty influencers you should definitely follow due to her confidence despite being a burn survivor. She has shown that “you are only as beautiful as you feel”, and shalom black feels very beautiful and she shows it off on her content.
The way she confidently carries herself gives courage and strength to a number of burn survivors who watch her and look up to her. She never hesitates to show the scars that are covering most of her face and shoulders and embraces them as her identity. This is what makes her beautiful in her own imperfection. Shalom rocks a bald head look and is completely confident in her own skin.
Love Halssa is a Somalian beauty, and her real name is Halima. She’s a Muslim by religion and majorly blogs her lifestyle in the big city of London.
Love Halssa is one of the African beauty influencers you should follow, for her tips on curly hair care and general beauty and make up tips.
Hailing from Nigeria, Dinma’s signature makeup look consists of a flawless foundation and a Smokey eye that makes her and her followers look iconic and flawless on any occasion.
As one of the African beauty influencers you should follow, Dinma also recommends the best products for beginners. And so if you’re starting out with your makeup exploration journey, we would definitely suggest you follow Dimmah and her recommendation series.
An award-winning South-African content creator, who has featured on the formidable Forbes 30 Under 30 list, is one of the African beauty influencers you really need to follow. With a whooping 1.6 million followers on Instagram, 369 thousand subscribers to her YouTube channel and almost 90k followers on TikTok, Mihlahi is a proven professional loved far and wide.
She is the founder of the beauty platform called Malakyt and is known for her speedy and practical make-up demos on Youtube. Mihlali also possesses endless imaginative beauty looks and hacks that will motivate you to be more creative.
This Ugandan beauty is on the list of the African beauty influences you should be following. Tabitha loves to talk about her experiences with life and her blog is full of interesting stories of the past along with some financial tips, travel hacks, and beauty-related stuff. Her stories are beneficial for a “beyond— facial beauty” inspiration.
Her Instagram and Youtube channel consists of everything that you’ll need to know but being a traveler, as her travel stories are quite interesting and you will love to watch and learn from. She is on the list of African beauty influencers you should follow because of how natural her journey and content is. Although her followers are not many (yet), but, sometimes big things come in small packages
The above mentioned influencers are ten of the African influencers you should follow for all your beauty inspiration needs. These talented creatives will always give you something to be inspired by for all your make up, beauty and skin care needs.